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ABOUT

”Vince Voron is a holistic creative leader who builds strong teams, spectacular experiences and iconic HARDWARE & SOFTWARE products though the meaningful integration of marketing, engineering, brand and design.”

Voron is passionate about making others successful on a customer experience design centric agenda to create great compelling products and experiences. Over the span of his career, he has lived and worked in five different countries. These hands-on multi-cultural experiences have shaped both his character as well as the products, environments and experiences that he has designed. He has evolved and nurtured several billion dollar brands and effectively increased consumer and B2B partner engagement by thoughtfully designing both physical & digital touch-points.

He started his career at Apple as a hardware engineer and spent the first eight years of his career working globally to improve the efficiency of manufacturing, vendor support and design for manufacturing processes. Under his direction, he introduced Apple's first sustainability and design for manufacturing processes while working in California, Singapore, Ireland and France. Years later, he transitioned into an Industrial Design leadership role within Apple's coveted industrial design team. He was selected by Jonathan Ive in 1998 to return from Apple Paris to join the industrial design team in Cupertino as one of three leaders in the studio. He remained in the Industrial Design team through 2006 to oversee the design, development and execution of Apple's first iMacs, iPods, iBooks, MacBooks and the iPhone. Although Voron's 16 year long tenure at Apple was fruitful and he significantly contributed to the design and launch of some of the world's most iconic consumer products, he yearned to extend beyond being an exquisite executor and wanted to prove to himself that he could both create the vision and execute with excellence in a completely different industry. This quest was realized when he accepted the opportunity in 2006 to lead the design of the Coca-Cola freestyle platform, Coke's largest equipment innovation investment in 125 years, over $200 million. After designing and launching Coke's first digitized consumer facing beverage dispensing equipment during a four year period, he went on to digitizing Coke's entire equipment portfolio and later become the head of design for Coca-Cola North America; the largest market. He was a design leader there for 7 years.

In 2013, Voron was recruited from Coke to Dolby and decided to take the job because he was intrigued by the design challenge of how to make sound and imaging technologies more tangible and desirable to consumers. While at Dolby, his team transformed Dolby Labs from an ingredient brand to an experiential brand that now produces both spectacular products and experiences. During his 6 years at Dolby, he grew a small team of 15 San Francisco designers to a multi-disciplinary team of 75 SMEs in 4 countries.

In 2019, Voron challenged himself once again by joining Ripple, a Series-C start-up, currently valued at $10B in the fintech category. Today, he is the Vice President of Design and leads a multi-disciplinary team of visual/UX designers, brand strategists, web engineers and media creatives responsible for all customer experiences of the Ripple brand at all touch-points.Voron is a recognized design thought leader and is a frequent keynote speaker at international design conferences. He takes pleasure "passing the torch" and sharing his experiences about how design can build great brands.

VINCEVORON@ICLOUD>COM

LINKEDIN PROFILE

PHILOSOPHY

Voron is passionate about making others successful on his agenda. He takes pleasure "passing the torch" to a new generation about how his design strategies have built great brands. He also leads generously through active participation on three University advisory boards.

The essence of effective marketing design leadership is founded in diverse experience and exquisite integration capabilities. 

Voron’s academic and professional background is a unique culmination of business, design, engineering and multi-cultural experiences. He was recruited into Apple’s global management training program directly from engineering school. He spent his first years at Apple immersed in product design and building sustainability engineering teams at their California, Singapore and Ireland manufacturing sites. Upon returning to the USA he entered Apple’s first executive sponsored MBA program for emerging talent. After completing his MBA degree he was promoted and expatriated to Paris to establish Apple’s first ergonomic product design team. Voron left Apple in between his roles in Paris and the Industrial Design studio in Cupertino to pursue training in Human Ecology Design. During this interim period he also provided human centered design and product usability consultancy services to Apple and other global clients such as Microsoft, Intel, Intermec, NEC, P&G, Radius and Sun Microsystems.  

Over the span of his career he has lived and worked in four different countries and traveled extensively. These hands-on multicultural experiences have shaped both his character as well as the products he has designed. Voron has led multimillion dollar innovation programs and also spun successful new business extensions with minimal funding. He has evolved and nurtured several billion dollar brands and effectively increased consumer engagement through the creation of thoughtfully designed physical and digital touchpoints.

Excerpt from Design & Thinking, watch the full movie here → 

Talks & University Advisory Boards

Voron is recognized as a thought leader and is a frequent keynote speaker at international conferences and at corporate leadership summits. He also provides independent brand design consulting services.

The essence of effective marketing design leadership is founded in diverse experience and exquisite integration capabilities. Voron stays connected to marketing communication design trends and youth culture through hands-on engagement with design and graduate business students. In addition to being a frequent lecturer at design and business schools he serves on the Executive Advisory Boards for the University of Wisconsin Business School – Center for Brand and Product Management, Georgia Tech’s College of Design and San Jose State’s Lucas Business School.

2020

'19


2019

'19

Think & Link, PANTS OPTIONAL, DESIGNING ICONIC BRANDS                                                                                                                VIRTUAL WEBCAST

Juniper Networks Distinguished Engineering Summit
Sunnyvale, CA

Juniper Networks Distinguished Engineering Summit
Sunnyvale, CA

Juniper Networks Distinguished Engineering Summit
Sunnyvale, CA

2018

'18

If So, What – New Media Art Installation
San Francisco, CA

2018

'18

DCM Ventures Forum – Brand Design Systems, How to Curate the Customer Experience and Drive Brand Value
San Francisco, CA

2017

'17

Brand Manage Camp – The importance of a brand design system on your business
LAS VEGAS, NV

Brand Manage Camp – The importance of a brand design system on your business
LAS VEGAS, NV

2017

'17

FUSE – Making Others Successful on Your Agenda
MIAMi, FL

FUSE – Making Others Successful on Your Agenda
MIAMi, FL

2017

'17

Brand Strategy Innovation Summit – Story Telling and Branding
San Francisco, CA

2017

'17

VivaTech – Design - How to Raise the Bar
Paris, FRANCE

2016

'16

Safilo CEO & Design Leadership Meeting
Padua, Italy

2016

'16

Digital Design & Web Innovation Summit
Los Angeles, CA

2016 

'16

Future Trends Conference – Why Companies Can’t Afford Not to be Design-Centric
BARCELONA, SPAIN

2016

'16

Foresight & Trends Conference– Using Story Telling to Build Iconic Brands
MIAMI, FL

2016

'16

Open Innovation Summit – Building Iconic Brands
London, UK

2016 

'16

Front End Innovation – Building Brand Design Systems
Boston, MA

2014

'14

Front End Innovation
VENICE, ITALY

2014

'14

Digital Design and Web Evolution – Storytelling Through Multi-Sensory Branded Experiences
San Francisco, CA

2014

'14

eMerce eDay – Building Iconic Brands Through Story Telling and Design
Amsterdam, NETHERLANDS

2013

'13

Shopper Marketing Expo – Bringing Brand and Sustainability Positioning to Life at Retail
Chicago, IL

2013

'13

FUSE
CHICAGO, IL

2013

'13

Front End Innovation 
Copenhagen, DENMARK

2013

'13

InnoTribe at Sibos – Design Thinking
Dubai, UAE

2013

'13

Digital Innovation Summit – How is the business leader/designer ... 
San Francisco, CA

2012

'12

Packaging Digest
Chicago, IL

2012

'12

Millennial Mega MashUP
Miami, FL

2012

'12

World Cannes Innovation – Evolution of Design in Business
Cannes, France

2011

'11

IDSA Internation Conference
New Orleans, LA

2009


'09

2008

'09

Food Evolution Summit – Design & Innovation
Palm Springs

brandworks university – leveraging design thinking
madison

Testimonial from Fuse 2013 Conference where Vince gave a keynote

"We no longer have the luxury of one discipline of design."

Vince Voron addressed where design is going in an interview with me yesterday. He emphasized the movements in digital, but also made note of all the elements of design we have to be aware of when designing.

At one point there was only architectural design. Now, we have the design of everything, if you think about it broadly (graphic, product, architecture, advertising, digital, etc). Hence, the additional tracks for FUSE dedicated to other disciplines of design.

Which also brings up the idea of experience design. If we step back far enough, we can't help see the larger experience and when we get closer, it becomes overwhelming. It makes us focus on the infinite number of moments where design can be applied. And, how do we consider all these diverging disciplines to design an experience?

It has to be about multi-dispinary design. As Vince has stated, we don't have the luxury or the safety in just designing within our discipline. Today, we need to see the larger experience. We need to do this because consumers don't buy a product alone or a package alone or a logo alone or a digital interface alone. Consumers buy an experience.

Peter Vander Auwera


"He often was the top rated presenter"

“Vince was a popular keynote speaker at many of the global IR innovation and design conferences. He often was the top rated presenter and was consistently able to capture and inspire conference attendees around the world with his unique and insightful storytelling from his personal design experiences at Apple and Coke. Vince also has a keen ability to connect and adapt his talks live on stage to integrate insights from the conference speakers that preceded him minutes before his talk and to modulate effectively with his voice and speed to accommodate audience engagement and/or local culture.”

Kim Rivielle, Managing Director Marketing, Innovation and Business Strategy Division IIR, an Informa Company

 

"his talk was one of the best in the entire summit"

"Vince’s presentation was an excellent session – that’s what I thought, but the Distinguished Engineering community agreed, rating his talk the second best in the entire summit.  That’s remarkable, especially as I had no idea how they’d react to a “branding/marketing story.”  

Kireeti Kompella – CTO, Engineering, Juniper Networks

Interviews & Press

Design Your Life
HUFFPOST

In order to grow, we need to get into other markets
Livemint, Mumbai

The Spectacular Tech-Inspired Art of Dolby’s New Headquarters
FASTCOMPANY

The Coca-Cola Man
PETERVAN

LE BOOK CONNECTIONS WEST COAST
LE BOOK


ALL INTERVIEWS

OVER 36 HONORS & Awards

“Vince Voron is a holistic design leader who meaningfully integrates marketing, engineering, brand and design”

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44 US Design Patents Issued & Over 200 global patents Pending

Increasing the value of that design patents bring to corporations for over 20 years.

Vince Voron is a holistic leader who values the return on investment brings to a corporation bottom line and intellectual property assets. While at Coca-Cola, the contributions that his team made to intellectual property in the equipment and user interface design category inspired the legal department to create a third pillar for the corporation focused on design IP in 2012.


US PATENT LIST 1

US PATENT LIST 2 →

Apple is a registered trademark of Apple Inc, Coca-Cola is a registered trademark of The Coca-Cola Company, Dolby and the double-D symbol are registered trademarks of Dolby Laboratories.Hey there, this is the default text for a new paragraph. Feel free to edit this paragraph by clicking on the yellow edit icon. After you are done just click on the yellow checkmark button on the top right. Have Fun!